A company-wide licence spreads access, not skill. Usage collects in a handful of early adopters while everyone else keeps working the way they did last year.
Recruitment, marketing, legal and finance do not share a use case. A single generic session leaves each of them to work out the specifics alone — so none of them do.
Somebody has to decide what is licensed, what is logged, and what staff may paste into a prompt. That is an admin console session, not a slide.
Executives are asked to fund AI transformation before they have a framework for judging what is worth funding. That conversation is its own session.